Cookie Policy

Last Updated: April 2, 2026

1. Introduction

Welcome to luces-pizza.digital, the official website of Pizza Luce. We are committed to being transparent about how we collect and use data related to your browsing experience. This Cookie Policy forms part of our broader Privacy Policy and applies to all users who visit our website.

This policy is designed to help you understand what cookies are, which cookies we use, why we use them, and how you can control or opt out of certain types of cookies. We encourage you to read this document carefully. If you have any questions, please contact us using the details provided at the end of this page.

By accessing or using luces-pizza.digital, you acknowledge that you have read and understood this Cookie Policy. Where required by applicable law — including the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) — we will seek your consent before placing non-essential cookies on your device.

2. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other internet-enabled device when you visit a website. They are widely used across the internet to make websites work more efficiently, improve user experience, and provide website owners and third parties with information about how users interact with a site.

Cookies are sent from a web server to your browser and stored on your device. When you return to the same website, your browser sends the cookie back to the server, allowing the website to recognize you and remember your preferences or actions over time.

Cookies can be set by the website you are visiting — these are called first-party cookies — or they can be set by other organizations whose content appears on that page, such as advertising networks or analytics providers. These are called third-party cookies.

In addition to cookies, we may also use similar technologies such as:

  • Web beacons (also called pixel tags or clear GIFs) — tiny graphics embedded in web pages or emails that allow us to track whether a page has been viewed or an email has been opened.
  • Local storage — a mechanism that allows websites to store data locally within your browser, similar to cookies but with slightly different properties.
  • Session storage — similar to local storage but data is only retained for the duration of your browser session.

Throughout this Cookie Policy, the term "cookies" is used to refer to all of these technologies collectively.

3. How Do Cookies Work?

When you visit luces-pizza.digital for the first time, our website may send one or more cookies to your device. Each cookie contains a small amount of data — typically a unique identifier — that allows the website or third-party service to recognize your device on subsequent visits.

Cookies can be classified based on their duration:

  • Session cookies: These are temporary cookies that are erased when you close your browser. They are used to maintain your session and carry information from one page to another during your visit.
  • Persistent cookies: These remain on your device for a set period of time (as defined in the cookie) or until you manually delete them. They are used to remember your preferences and settings across multiple visits.

4. Types of Cookies We Use

We use four main categories of cookies on luces-pizza.digital. Below is a detailed explanation of each type, along with its purpose.

4.1 Essential Cookies

These cookies are strictly necessary for our website to function properly. Without these cookies, certain features of the website would not be available. Essential cookies do not require your consent under applicable law because they are necessary for the delivery of the service you have requested.

Examples of what essential cookies do on our website include:

  • Keeping you logged in to your account (if applicable)
  • Remembering items in your online order or cart
  • Ensuring security and preventing fraudulent activity
  • Enabling basic navigation and page load functionality

4.2 Analytics Cookies

Analytics cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve the structure, content, and usability of luces-pizza.digital.

We use Google Analytics, a web analytics service provided by Google LLC, to collect data about website usage. Google Analytics uses cookies to collect information such as how often users visit our site, what pages they visit, and what other sites they used before arriving on ours. We use the information to improve our website and services.

Google Analytics collects only the IP address assigned to you on the date you visit our site, not your name or other identifying information. We do not combine the information collected through Google Analytics with personally identifiable information.

4.3 Functional Cookies

Functional cookies allow our website to remember choices you make (such as your preferred language, region, or previously viewed menu items) and provide enhanced, more personalized features. These cookies may be set by us or by third-party providers whose services we have integrated into our website.

If you do not allow these cookies, some or all of these services may not function properly.

4.4 Advertising and Targeting Cookies

Advertising cookies are used to deliver advertisements that are more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and to help measure the effectiveness of advertising campaigns. These cookies remember that you have visited a website and this information may be shared with other organizations, such as advertising partners.

We may use Google Ads and other third-party advertising platforms to serve targeted advertisements to users who have previously visited our website. These platforms use their own cookies to track your online behavior across different websites.

5. Specific Cookies Used on luces-pizza.digital

The following table provides detailed information about the specific cookies used on our website, including their name, purpose, type, and duration.

Cookie Name Provider Purpose Type Duration
_ga Google Analytics Registers a unique ID used to generate statistical data on how visitors use the website. Used to distinguish users. Analytics (Third-Party) 2 years
_gid Google Analytics Registers a unique ID used to generate statistical data on how visitors use the website. Used to distinguish users on a session basis. Analytics (Third-Party) 24 hours
_gat Google Analytics Used to throttle request rate to Google Analytics, limiting data collection on high-traffic websites. Analytics (Third-Party) 1 minute
_gcl_au Google Ads (AdSense) Used by Google AdSense to experiment with advertisement efficiency and to store and track conversions from Google Ads. Advertising (Third-Party) 3 months
_fbp Facebook / Meta Used by Facebook to deliver a series of advertisement products, including real-time bidding from third-party advertisers. Advertising (Third-Party) 3 months
session_id luces-pizza.digital Maintains the user's session state across pages during a visit. Required for cart and ordering functionality. Essential (First-Party) Session
cookie_consent luces-pizza.digital Stores the user's cookie consent preferences so the consent banner is not shown on every visit. Essential (First-Party) 12 months
user_prefs luces-pizza.digital Remembers user preferences such as preferred location, dietary filter settings, and display language. Functional (First-Party) 6 months
cart_token luces-pizza.digital Used to maintain the contents of your online food order cart between pages and sessions. Essential (First-Party) 7 days
_ga_[ID] Google Analytics (GA4) Used to persist session state for Google Analytics 4, enabling enhanced measurement of user behavior. Analytics (Third-Party) 2 years

Note: The above list may not be exhaustive. Third-party cookies may be updated by their respective providers. We periodically review and update this table to reflect any changes to our cookie usage.

6. Third-Party Cookies and Services

In addition to our own cookies, we use third-party services that may place their own cookies on your device. These third parties have their own privacy and cookie policies, and we encourage you to review them:

We do not control the cookies or tracking technologies used by these third parties, and their use of your data is governed by their own policies. We are not responsible for the content or privacy practices of any third-party websites or services.

7. How to Manage and Disable Cookies

You have the right to decide whether to accept or refuse cookies. You can exercise your cookie preferences in several ways:

7.1 Through Our Cookie Consent Tool

When you first visit luces-pizza.digital, you will be presented with a cookie consent banner that allows you to accept all cookies or customize your preferences by category (essential, analytics, functional, advertising). You can update your preferences at any time by clicking the "Cookie Settings" link available at the bottom of our website.

7.2 Through Your Browser Settings

Most web browsers allow you to control cookies through their settings. You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. Below are links to the cookie management settings for the most common browsers:

Please note that if you use different devices to access our website, you will need to ensure that each browser on each device is adjusted to suit your cookie preferences.

7.3 Opt-Out Tools Provided by Third Parties

You can also opt out of certain third-party cookies directly through the tools provided by those companies:

8. Impact of Disabling Cookies

The specific impacts of disabling each category of cookies are outlined below:

  • Essential Cookies: If you disable essential cookies, significant portions of our website may not function correctly. You may be unable to place online orders, maintain a shopping cart, or navigate securely through our site. We strongly recommend keeping essential cookies enabled.
  • Analytics Cookies: Disabling analytics cookies will prevent us from collecting data about your visit. While this will not affect your ability to use our website, it will limit our ability to improve our services based on user behavior patterns.
  • Functional Cookies: If you disable functional cookies, you may find that our website does not remember your preferences (such as your saved location or dietary filters), and you may need to re-enter this information each time you visit.
  • Advertising Cookies: Disabling advertising cookies will mean that you may still see advertisements for Pizza Luce or related products, but they will be less relevant to your interests. It will also limit our ability to measure the effectiveness of our advertising campaigns.

9. Your Rights Under Applicable Law

Depending on your location, you may have specific rights regarding the use of cookies and the personal data collected through them. In the United States, particularly under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), California residents have the following rights:

  • Right to Know: You have the right to know what personal data we collect through cookies and how it is used.
  • Right to Delete: You have the right to request deletion of personal data collected through cookies.
  • Right to Opt-Out of Sale/Sharing: You have the right to opt out of the sale or sharing of your personal information, including data collected through advertising cookies. To exercise this right, please use the opt-out tools described in Section 7 or contact us directly.
  • Right to Non-Discrimination: You have the right not to be discriminated against for exercising your privacy rights.

To exercise any of these rights, or if you have questions about how we handle your data, please contact us using the information provided below. We will respond to all verifiable consumer requests within 45 days as required by the CCPA/CPRA.

Additionally, under the FTC Act, we are committed to fair and honest practices regarding our use of tracking technologies. We will not use cookies or similar technologies in ways that are deceptive or harmful to consumers.

10. Do Not Track Signals

Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activity tracked. Currently, there is no universally accepted standard for how websites should respond to DNT signals. As a result, our website does not currently alter its data collection practices in response to DNT signals. However, you can use the cookie management tools described in this policy to control tracking on our website.

11. Children's Privacy

Our website is not directed at children under the age of 13, and we do not knowingly use cookies to collect personal information from children. If you believe that we have inadvertently collected data from a child through cookies, please contact us immediately so we can take appropriate action.

12. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use, changes in applicable law, or for other operational, legal, or regulatory reasons. When we make changes, we will update the "Last Updated" date at the top of this page.

We encourage you to review this Cookie Policy periodically to stay informed about how we are using cookies. Your continued use of luces-pizza.digital after any changes to this Cookie Policy constitutes your acceptance of those changes, to the extent permitted by applicable law.

Where required, we will notify you of material changes to this policy through a prominent notice on our website or by other means, such as email.

13. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy, or if you wish to exercise your rights regarding cookies and the data collected through them, please contact us using the details below:

Pizza Luce

We are committed to responding to all cookie-related inquiries in a timely manner. For requests related to your rights under the CCPA/CPRA, we will respond within 45 days of receiving your verifiable request.